STEPPING UP WITH THE JONESES

[Music] [Applause] [Music] [Music] well he's late again Jimmy I thought it stopped off at the service station and again with the car I'm hungry you know that Carl get him home alright just a popular crummy it's not a very good driver that's all yes you're right Jimmy I never did hear anyone call him Barney Oldfield Jones yeah that's my pop Jeremy Drive in there you see the transmission don't need to explain again out of it you get that big Chuck hole in the driveway where it comes close to the house the car bounced you went into second gear and the side of the car sure miss the brake yeah that's about it you know I've been thinking oh listen Oliver must we go along all our lives owning a car that's just good enough to get by just well clean bare on another you rock jumps on every little hole or bump because it's so short and another thing that hand shift is so old-fashioned and the car simply doesn't drive decently Oliver what we need in our car is up an integrated powertrain hey mom where'd you get help to that kind of talk that's what the man said this afternoon what man the man the salesman from the Pontiac dealer good call I let him come over she'll let him come off I never heard of anything so silly you of all people mom know that we simply cannot afford anything but ah we don't buy the Lord price of everything we get who said anything about this too I mean look at that lawnmower you use that's no Armstrong job it's got a motor on our TV set the screens 20 inches and the washing machine it's automatic we all decided they were worth the difference in price and this Thank You boss dear you know very well that's no pops rose and remember the last time you wore your dinner jacket how you tried to save money by buying the very cheapest so-called patent leather type shoes and they turned out to be oil cloth go on even beside the money part of it there's that oh I don't know how to say it the matter of pride I guess it is I've been noticing the neighbors cars look at the Smith with all their money they can own any car they want and they love their Pontiac other people seem to be able to progress to keep stepping up a little as they get older that's a very important thing to a family Oliver that funny access one certainly gave you the full treatment didn't he pass the cream if you'll promise not to curdle it this is milking this coffee isn't it you never serve milk before and put Oliver that's the very very cheapest thing to put in coffee you know okay mom we're the Joneses let them keep up with us now just what did you make the date for us to see the new Pontiac the car with the integrated powertrain made up of high compression engine viewer range high dramatic drive and high performance economy axle the car with the power you want when you want it where you want hey how do you know so much about the potty at all I read nihilism I like to keep up today - I made the date at the sales room for late tomorrow afternoon dear mrs. Jang it's nice of you to come in Oliver I want you to meet mr. right this is my husband how do you do mr. John Jimmy how are you hi right well there's the car I told you about just take a look at it from here for a minute do you like it yeah it sure smooth that guy's got scat even when it's standing still looks like it's gonna take off Jimmy I want to explain one thing right now the Pontiac is designed and built to run on the ground to run well and to hug the ground so it rides nice and smooth even on rough and rugged roads what no jet power no skyrocket takeoff no stratospheric zoom power and zoom yes Jimmy but this car isn't for the wild blue yonder we think of this car is a good solid automotive citizen a fine up-to-the-minute car with such flashing perform a before we talk about this car I want to know how much you're going to allow us on our old one I'm going to give you that figure mr. Jones but before you make any decision you'll need to know what you can about the value you're getting in the new car isn't that so thanks good sense what about accessories do we have to take a lot of those mr. Jones were the Pontiac you buy only the accessories you want now this is a duotone of Mayflower and Potomac blues you have a choice of nine solid colors or three other duo tones you know how do you like the cars looks mrs. Jones the most beautiful thing on wheels it's been called that means your Pontiac will stand out among all other cars you'll have a car you can take real pride in now to give you just a few of the features notice the little styling touches that help make the Pontiac so different from other cars for instance the hood ornament the ultra-modern upper center bar and the colorful nameplate the smart new wheel disc the twin streamside moldings and the good-looking trunk door handle and nameplate I see you still have the silver Street Fair yes and that's the most distinctive in the industry mr. Jones you can always tell a Pontiac coming or going while we're here I want you to see how the trunk lid practically lifts itself excuse me please would you like to try it mrs. Jeong look at the room you have in this carryall luggage compartment and the way the spare tire is placed so it's convenient together now let's look at the interior get right in here mrs. Johnson see for yourself our roomy and soft and comfortable these seats are mr. Jones would you like to get in here notice the extra wide door is the man and these lines are really dry late pop and that goes for street strip or drag white with this we wouldn't even have to chop the top or channel it wouldn't have to watch oh I think Jimmy's just given us the hot rod okay mr. Jones he means the lines of the car are plenty smooth without having to lower the top with a hacksaw or make it narrower and see how smart and modern the styling is even down to the last little detail what do you think of it so far yeah that's pretty good to me you have your personal choice of fine quality try tone check patent trim materials to go with the car color you select they're not only luxurious and long wearing they're extra soft so they're safe you said yesterday mrs. Jones that you take your sister's little boy out for rides in the car well this entire car is designed to keep you and yours safe and well protected for one thing a simple adjustment on the door lock fixes it so that when the button is down the kids can't open the door that's it another thing is that you can see out better in every direction would be exceptionally wide windshield side and rear window now this is the famous body by Fisher just a moment and I'll show you it's extra safe because you can see here it's solid steel ribbed welded and braced into a single strong structural unit listen to this you can tell there's real quality and safety there just by the sound well I have this here I want to show you our twin duct ventilation system you'll see it's built right in not added on you can drive even in heavy rain or snow with all windows closed and still get plenty of fresh air now I want to tell you about the big performance feature that gives you two important things greater economy and at the same time more power we call this big Pontiac feature dual range performance with integrated powertrain and it's made up of high compression engine the new dual range hydra-matic transmission based on engineering principles proved by more miles of driving than all other automatic transmissions combined and the new high-performance economy axle each of these powertrain units is specially designed to work with the other to give you the power you want when you want it where you want and what's more every Pontiac is built to last a hundred thousand miles that means dependability what I've been showing you is the new dual range hydra-matic Pontiac you can have the synchromesh manual gearshift if you want and in any case you have your choice of two power pack Silver Streak engine the straight eight or the six but whatever you choose when it comes to brilliant performance at a low cost Pontiacs right on top that's because the power and the economy are built right in just what is this new dual range hydra-matic Drive it really means that you can have a car with two different kinds of power and that you can always use the best power from each to fit driving conditions like having two different engine Jimmy yes in a way you can use the most efficient power from either one for driving in the city or on the highway in traffic you one quick response and flexibility so you use this position for cruising in the country you do this you've still got flashy pickup but the engines taking it easier you get a quieter ride even more gas mileage and there is less where that's dual range and of course there's no clutch at all you know how tired you can get driving in traffic lineups here you just step on the gas steer and stock and dual range hydra-matic automatically does the right thing even to starting on slippery paving but you really have to drive it to see all its advantages Mike javelina stop here if you want we can take a demonstration ride and you can test drive it yourselves I love okay man oh man these pontiac engineers really dig for a go don't they with this I could thrown anything at a green light yes the Joneses are learning each with his own wants in mind but it pays to step up to Pontiac spectacular dual range performance their friends sales and rights has demonstrated the advantages of the high compression engine it covers the job standing features as the Scotch mist manifold for more power from less fuel the built in permanent oil cleaner that never needs replacement or new filters the downdraft triple venturi carburetor with its great efficiency and economy the Joneses learned the advantages of high compression engine and dual range hydra-matic in hill climbing how this drive makes much better use of engine braking on down great they see how easy it is to rock the car in sand snow or mud now Pontiac dual servo brakes last longer and gives smoother safe stops because they are triple sealed to keep out water and dirt they discover how Pontiacs long 120 inch wheelbase and it's springs and hydraulic cushion level aiders floats the car over the roughest roads and smooth out the deepest chuckhole and how easy parking become and for Mom Jones with Pontiacs remarkable true Ark safety steering [Music] thank you very much mr. right I'm only too glad to have this chance to show you how easy it is to step up from ordinary driving to a better kind of car ownership and enjoyment now mr. Jones we can go over the allowance on your car and the other details if you'll step in here please nice going now see speaking someone getting a big shiny snort pipes to the exhaust eh just a minute Jimmy well it's you're good to know that top will be on time these days do you realize that he hasn't missed by a minute ever since we got the new party act that was quite a long time ago I wonder what can be keeping him where do you suppose he could be oh he'll be along mom maybe he's finally gone to see someone about fixing that chuckle or a driveway there is now nothing to it now why that do range hydra-matic will make even a good driver a better one why are you so late listen I think good news is worth waiting a few minutes for isn't it you know what I stayed late and did a little figuring on the investment that we have in the car and it worked out just the way I said it would in the first place I knew all the time that dollar for dollar you can't beat a Pontiac [Music]