Squibb: Sweeta, 1960s

Year Published: 1960s

Creator: Squibb D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (playful jazz music) 0:03 - Sweeter girls have something. 0:14 Concentration. 0:16 Sweeta, the concentrated no calorie sweetener 0:19 in the little bottle. 0:21 Just two drops are the same as one teaspoon of sugar, 0:24 but without the calories. 0:27 Sweeta, as sweet tasting as sugar. 0:30 The best-tasting of all leading artificial sweeteners. 0:32 And you don't need six or eight or 10 drops. 0:35 Just two drops of Sweeta are all it takes. 0:38 At that rate, a little Sweeta goes a long way. 0:41 In fact, there's enough sweetening power 0:44 in one little bottle of Sweeta 0:46 to sweeten 380 glasses of iced tea. 0:48 About a hundred more than the sweeteners in a big bottle's. 0:51 Sweeter girls have something all right. 0:54 Sweeta, the largest-selling concentrated sweetener 0:57 in the world. 1:00

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