Squibb: Sugarcane 99, 1960s

Year Published: 1960s

Creator: Squibb D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Now there's an amazing new 0:01 sugar discovery, Sugarcane 99. 0:03 - That's sugar all right. 0:07 Narrator No it's Sugarcane 99. 0:09 It gives you less than half the calories 0:11 because it's half the sugar. Sugarcane 99. 0:13 Half the calories, but all the sweetness of ordinary sugar. 0:18 - That's sugar all right. 0:22 Narrator No, it's Sugarcane 99, made 0:24 from pure cane sugar with artificial sweetener. 0:27 Half the calories are gone. New, lighter Sugarcane 99. 0:30 An amazing sugar discovery. 0:35 - That's sugar all right. 0:40 Narrator No it's Sugarcane 99. 0:42 One spoonful has all the sweetness 0:44 of a spoon of regular sugar, 0:46 but with less than half the calories. 0:48 - What discovery is this? 0:50 - A new sugar discovery. 0:51 - Amazing. 0:54 Narrator Sugarcane 99. 0:56

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