Sell Benefits - The Key To Creative Selling

Focuses on creative selling. Illustrates the difference between the features of a product or service and the benefits which prospective purchasers may derive from them.

Related films

Sources

  1. A-V Online (National Information Center for Educational Media). CD-ROM database of educational and documentary media, compiled and maintained by the National Information Center for Educational Media (NICEM). — title, year, creator, length, format, description
  2. 16mm Filmography (legacy record) — sound, catalog record