Schick: Powershave Razor, 1950s

Year Published: 1950s

Creator: Schick D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (cheerful Christmas music playing) 0:02 - Suit's great, but that beard is terrible. 0:08 - Huh? Oh yeah. 0:12 Well, it's too late to shave now. 0:14 - Is it? 0:16 Here, Merry Christmas. 0:17 - Schick Auto/Home Powershave. 0:20 Woman There's one cord for the car, one to use at home. 0:23 Go ahead, try it. 0:26 Plugs right into the cigarette lighter. 0:28 Narrator New Schick Auto/Home Powershave 0:30 with super action edge, the newest idea in shaving. 0:32 Gives a new kind of shave fast, close, gentle, 0:35 deep down where the beard begins. 0:39 This Christmas, the best reason 0:41 to give him the new Schick comes after the shave. 0:43 New Schick Auto/Home Powershave, 0:46 powerful enough for beards tough as cactus, 0:50 gentle enough for skin tender as a toy balloon. 0:52 Most stores offer a 14-day free home trial 0:56 that starts Christmas day. 0:59

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