Schick: Powershave Razor, 1950s

Year Published: 1950s

Creator: Schick D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (suspenseful music) 0:00 Announcer Twice as big, twice as powerful, 0:02 the all new Schick Powershave! 0:04 With two revolutionary shaving advances. 0:08 First, exclusive full-contact head, 0:10 twice as big to shave you faster. 0:13 It covers twice as much whisker area, 0:16 designed to fit every contour of your face. 0:18 Flats, 0:21 rounds, 0:23 and hollows. 0:24 To work full time for a faster shave 0:26 and for closeness, another Schick-exclusive, 0:29 built-in whisker guides. 0:31 Not just an attachment, built-in along all shaving edges 0:33 to shave you closer. 0:37 Here in super slow motion, 0:38 see those whisker guides smooth skin down, 0:40 pop whiskers out. 0:43 Gently give you a new kind of shave 0:44 deep down where your beard begins. 0:46 Prove it yourself. 0:48 Get a liberal $5 trade-in 0:49 on any standard-make electric shaver. 0:51 Try the big new, all new Schick Electric Shaver Powershave. 0:53 (instrumental music) 0:57

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