SC Johnson: Pledge, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Your new table is ready, Marge. 0:01 I'll just Polish it. 0:02 - To look like all the furniture you make, I hope. 0:03 - Sure. 0:05 I rubbed this table with Johnson paste wax 0:06 but now I get that paste wax shine with this. 0:09 - Pledge? 0:12 - It's New Pledge. Try it. 0:13 (aerosol sprays) 0:15 - You know, it has an enriched formula 0:17 containing key ingredients found in Johnson paste wax. 0:18 To me, it's a dead ringer for the Paste Wax shine. 0:21 - Wow, it sure is. 0:24 George So for the rubbed-in beauty 0:26 of paste wax instantly, dust with New Pledge. 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
Related films:
- SC Johnson: Jubilee, 1950s-1960s (1950s to 1960s) · SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)
- SC Johnson: Glade Air Freshener, 1950s-1960s (1950s to 1960s) · SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)
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- SC Johnson: Glade Air Freshener, 1950s-1960s (1950s to 1960s) · SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)
- SC Johnson: Glade Air Freshener, 1950s-1960s (1950s to 1960s) · SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)
- SC Johnson: Glade Air Freshener, 1950s-1960s (1950s to 1960s) · SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)
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