SC Johnson: Pledge, 1970s

Year Published: 1970s

Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - I love wood furniture. 0:01 That's why I've designed and built furniture like this 0:03 most of my life. 0:05 This crib I made for my daughter when she was born. 0:07 You know, the first year I built, 0:10 I always gave it rubbed in paste wax beauty. 0:11 But Johnson Wax showed me 0:13 how to get paste wax beauty instantly 0:14 with new Pledge. 0:17 This table rub with paste wax for 12 minutes 0:19 and a lot of muscle. 0:21 Now I'll dust this one with new Pledge. 0:23 You know, Pledge now has an enriched formula 0:27 containing key ingredients found in Johnson paste wax. 0:29 To me, it's a dead ringer for the paste wax shine. 0:33 So for the rubbed in beauty of paste wax instantly 0:35 dust with new Pledge. 0:38

1 user has this film:
John W. Hartman Center for Sales Advertising & Marketing History

Related films:

Original permalink · Record added: 2025-04-22 23:34:29