SC Johnson: Pledge, 1960s

Year Published: 1960s

Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (ominous music) 0:01 - Dry dusting, Ma'am? That's a crime. 0:03 - What, I shouldn't dust? 0:04 Announcer Look, dusting alone leaves fingerprints 0:05 and smudges, not a pretty sight, Ma'am. 0:08 - I can't stop dusting. 0:10 Announcer Here, Ma'am, use Pledge 0:11 every time you dust. 0:12 - It's getting the dust, the fingerprints, 0:13 and look at that beautiful shine! 0:16 Announcer The cloth, Ma'am. 0:19 - That dirt was on my table? 0:21 Announcer Glad to be of service, Ma'am. 0:22 It's a crime to dust without Pledge. 0:24 Get the dust, get the dirt. 0:26 Get a Pledge shine. 0:28

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