SC Johnson: Pledge, 1950s-1960s

Year Published: 1950s to 1960s

Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - I've been pushing dust around for years, haven't you? 0:01 Well at last, dusting really gets you somewhere. 0:05 Thanks to Johnson's new Pledge, 0:08 you get waxed beauty instantly as you dust. 0:10 Dusting the usual way just pushes the dust around, 0:14 it won't remove smudges or fingerprints. 0:17 Now let's try pledge. 0:20 Just spray it on and dust just as you always do. 0:21 As you dust, Pledge cleans the surface 0:25 and waxes it just as fast 0:28 and that shining waxed finish is dry and hard. 0:30 Pledge and your dust cloth belong together, 0:34 practically everywhere you dust, on vinyl upholstery, 0:37 plastic, light or dark wood. 0:41 And for smaller places like this, spray the cloth first, 0:44 then dust. 0:48 You'll have real waxed beauty to show for it, 0:50 thanks to Johnson's Pledge. 0:52 Save on the large can, 0:55 it's like getting a quarter of a can free. 0:57

1 user has this film:
John W. Hartman Center for Sales Advertising & Marketing History

Related films:

Original permalink · Record added: 2025-04-22 23:22:43