SC Johnson: Beautiflor Floor Wax, 1950s

Year Published: 1950s

Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator When your floors get dull and scuffed, 0:02 you can bring back the shine 0:04 just by a light buffing with your dust mop 0:06 with Johnson's Beautiflor. 0:08 Unlike other types of liquid wax, 0:11 Beautiflor gives your floors the shine with nine lives. 0:13 That's because Beautiflor is natural wax 0:17 with reserve shining power. 0:20 It stores up future shine that come back again and again 0:22 with only a light rebuffing without rewaxing. 0:26 And here's something else, you can damp mop spills and marks 0:29 and bring the shine right back without rewaxing. 0:33 In areas that get harder wear, 0:36 it's easy to give them a touch-up. 0:38 Beautiflor blends in perfectly with hand applicator 0:41 or electric polisher. 0:45 No telltale streaks to show where you patched 0:46 and the minute you finish, it's ready to walk on. 0:49 Beautiflor never keeps you waiting. 0:52 So, give your floors the shine with nine lives 0:54 with Johnson's Beautiflor. 0:57

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