Sara Lee: L'erin Cosmetics, 1970s

Year Published: 1970s

Creator: Sara Lee D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - I sell real estate and my face is my fortune. 0:02 I pile on the lip paint every minute. 0:05 - Looks count, but I'd rather they remember me. 0:09 That's why I love L'erin lip colors. 0:11 They go on smooth, 0:14 stay moist and pretty without touching up every minute. 0:15 And it's me they remember at the closing. 0:18 L'erin lip colors, lovely, lasting, creams, frosts, sheers, 0:21 at the L'erin display. 0:25 Put your face on and forget it. 0:27 But nobody else will. 0:29

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