Sara Lee: L'erin Cosmetics, 1970s

Year Published: 1970s

Creator: Sara Lee D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Am I fabulous? 0:01 Gorgeous? 0:03 I love primping with foundation 0:05 morning, noon, and night. 0:06 - Me, have to primp all day? No way. 0:08 I want to put my face on and forget it. 0:11 And with L'erin Liquid Makeup, I can. 0:13 The moisturizers help keep your skin fresh and soft. 0:16 And the color stays so natural, you feel it's all yours. 0:19 Even after five. 0:22 - Light, lasting L'erin Liquid Makeup. 0:23 Look for it at the L'erin display. 0:25 Put your face on and forget it. 0:27

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