Salesmanship: Prospecting

Interviews three salesmen on how they selected a prospect. Explains that their methods - through overhearing a discussion, through following up a sale, and through a friend of the prospect - are but three effective systems which can be used alone or in combination. Mentions some other systems such as spotters, cold canvassing, direct mail, and telephone.

Sources

  1. Catalog of Classroom Teaching Films for Georgia Schools, No. 10 (Georgia Department of Education) — title, creator, length, description