Philip Morris: Parliament Cigarettes, 1950s
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Genre: Commercial
Year Published: 1950s
Creator: Philip Morris D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - This is Mike Wallace. 0:01 Why smoke any other way when every Parliament 0:03 gives you an extra margin? 0:05 Extra margin for flavor because parliament puts the filter 0:07 where it does the most good, 0:10 recessed a clean, quarter-inch away. 0:11 Extra margin because Parliament is tested for uniformity 0:14 month after month by the United States Testing Company. 0:18 Extra margin because tobacco tastes best 0:21 when the filter's recessed. 0:24 Parliament, extra margin, no extra cost. 0:26
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:07:44