P&G: Scope Mouthwash, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - I get up in the morning, 0:02 wash my face and then I use Scope. 0:03 When you wake up, your mouth is, tastes very bad, 0:05 your mouth is coated and Scope 0:08 seems to just make it disappear real fast. 0:11 I use Scope because I don't want bad breath. 0:13 I feel very confident with it 0:16 because I know my mouth tastes very clean and fresh to me. 0:17 So that must mean that it must 0:21 smell clean and fresh to anybody that comes by 0:23 close to me. 0:27 Narrator Scope makes your breath feel fresh enough 0:28 to talk about. 0:29
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:21:02