P&G: Scope Mouthwash, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Friday night and I'm ready to cut loose. 0:01 - Man, if anybody gets a whiff of your breath, 0:04 they're gonna cut loose from you. 0:06 - That bad, huh? 0:08 - Listen, baby, take some advice from the Professor of Love. 0:09 Okay? Come on. 0:13 - Scope? 0:16 - Scope works. It really fights bad breath. 0:17 Even gives your mouth a tingle. 0:19 - All right. 0:20 Ahh. 0:22 Hey man, my breath feels fresh. 0:24 Ladies, I'm on my way. 0:26 Announcer Scope brings you face to face. 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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