P&G: Scope Mouthwash, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Jonathan, take Melissa's shoes out of the dishwasher. 0:01 It's time for Daddy's birthday! 0:03 Announcer You know how your breath's at its worst 0:05 when you wake up and you have that bad taste in your mouth? 0:07 - I'm gonna give him a kiss for every year! 0:09 - Me too! 0:11 Announcer Use scope. 0:13 You know it's working when the bad taste is gone. 0:14 Scope leaves your breath clean and fresh. 0:17 - Ah! 0:20 Announcer So it's as wide awake as you are. 0:21 (kids shout) 0:23 - Oh! - Come on, get up! 0:25 - I'm up. I'm up now. 0:25 - It's your birthday! Announcer Scope fights bad breath 0:26 when it's at its worst. 0:28

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