P&G: Scope Mouthwash, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Between my love and me and intimate moments for two, 0:03 there's only a flame. 0:08 A flame, bright, warm, fragile. 0:10 A breath can excite it. (blows lightly) 0:16 A breath can extinguish it. (exhales sharply) 0:22 Woman A breath can make all the difference in the world. 0:25 I rely on new Scope. 0:28 Not just another mouthwash. Scope is an oral hygienic. 0:30 It does more to clean and care for your mouth. 0:34 Scope kills more germs than any of today's most modern, 0:37 - most powerful mouthwashes 0:40 because it has twice the germ-kill power. 0:43 Scope tastes twice as good, too. 0:47 Because your breath can make 0:49 all the difference in the world. 0:51 Woman New Scope 0:53 from Proctor and Gamble's dental laboratories. 0:54 The oral hygienic that does more to clean 0:56 and care for your mouth. 0:58

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