P&G: Scope Mouthwash, 1960s-1970s
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Genre: Commercial
Year Published: 1960s to 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: Announcer Meet the girls 0:01 at Miss Hubley's Finishing School, all Scope sneaks. 0:02 Why do they sneak the Scope? 0:06 They're afraid Miss Hubley would say it tastes too fresh 0:08 and minty to possibly kill germs, 0:10 but the girls know Scope does kill germs. 0:12 In fact, no leading mouthwash kills more germs than Scope. 0:15 They know that's one reason Scope, first thing, 0:18 makes your breath feel fresher for hours. 0:20 Oh, meet another Scope sneak, Miss Hubley. 0:23 Scope, it puts great taste into germ killing. 0:26
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:20:52