P&G: Prell Shampoo, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: Narrator Your hair looks dirty. 0:01 When did you wash it? 0:02 - Four days ago. 0:03 - Three. 0:04 Narrator Okay, close your eyes, 0:05 touch your hair. 0:06 What do you think of? 0:08 - Straw. 0:09 - My wired-haired Terrier. 0:11 Narrator Touch your hair, 0:13 and if you don't think of something soft, 0:14 try liquid Prell. 0:16 Prell gently cleans to soften every strand of your hair. 0:17 After using Prell, what do you think of? 0:20 - Silk. 0:23 - My boyfriend, Harry. 0:24 He'll love it. 0:25 Narrator Touch your hair. 0:26 Think of Prell for soft hair. 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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