P&G: Prell Shampoo, 1960s-1970s
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Genre: Commercial
Year Published: 1960s to 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: Announcer We want every woman to know 0:03 that her hair doesn't have to be dull. 0:04 Even if we have to prove it. 0:09 (tires squealing) 0:11 (footsteps clamoring) 0:13 (car doors slamming shut) 0:16 (car engine revving) 0:19 (door clicking open) 0:25 Announcer We think that if you use liquid Prell 0:29 for just one shampoo, 0:30 (water trickling) 0:33 if you see for yourself how liquid Prell cleans. 0:35 (water trickling) 0:38 And rinses itself away, 0:41 so there's no film to dull your hair, 0:43 you'll know that liquid Prell can give you... 0:45 (car honking) 0:48 bright, shining, beautiful hair, 0:50 but please prove it to yourself. 0:54 Don't make us have to prove it to you. 0:57
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John W. Hartman Center for Sales Advertising & Marketing History
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