P&G: Pampers Disposable Diapers, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (baby cooing) 0:01 - Mother, where are you going? 0:05 - My granddaughter seems restless, might need changing. 0:07 - Oh, she's probably hungry, Mrs. Applebee just changed her. 0:09 - Look honey, I know you like Mrs. Applebee but I-- 0:12 - Momma, she's a terrific baby nurse. 0:14 We were lucky to get her. 0:17 - Oh, Mrs. Applebee! 0:18 It may seem silly of me, 0:20 but I get worried about her being wet. 0:21 She must be so uncomfortable. 0:24 - Oh, it's not silly to worry about wetness. 0:25 That's why we're using Pampers. 0:28 - Pampers can't stop her from wetting. 0:29 - No, Pampers helps keep her dry even after she wets. 0:31 Grandmother How? 0:35 Mrs. Applebee The moisture goes 0:36 through Pampers Stay-Dry lining into the fluffy padding. 0:36 Grandmother Sure soaks it up. 0:40 Mrs. Applebee But Pampers diapers 0:41 are more than just absorbent, feel the lining. 0:42 Grandmother The lining does feel drier. 0:45 - And the lining is what's next to her skin. 0:46 - Nice fit too. 0:48 - Well, it sure makes me feel good 0:50 knowing the Pampers helps keep her dry. 0:51 - Even after she wets. 0:53 - Pampers, helps take the worry out of wetness. 0:55

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