P&G: Pampers Disposable Diapers, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Can I change Freddy for you Aunt Linda? 0:02 - Okay, I guess it is time. 0:04 - But you already changed him, 0:07 his diaper feels dry. 0:09 - No, those are a new kind of diaper. 0:11 They work so well they feel dry even after he wets. 0:13 - Fantastic, but don't you use Pampers? 0:15 Woman These are Pampers. 0:18 They're new Dri-Weve Pampers. 0:19 Girl Dri-Weve Pampers? 0:20 - They're the driest diaper you can buy. 0:21 - How do they keep them so dry? 0:23 - Funnels. 0:25 - Funnels? 0:26 - New Pampers amazing Dri-Weve lining 0:26 is made up of a whole lot of tiny funnels 0:28 for one way flow. 0:30 The moisture goes through the big end 0:31 and then the little ends help it from coming back. 0:33 - What a great idea. 0:36 Funnels. 0:37 - Then all this air at the big end 0:38 goes next to Freddy. 0:39 Leaves his skin free to breathe. 0:40 Girl Sure feels comfortable. 0:42 - They're the driest, most comfortable Pampers ever made. 0:44 - You've got it soft. 0:47 You've got it dry. 0:49 You've got it made Freddy. 0:50 Announcer New Dri-Weve Pampers, 0:52 the driest diaper you can buy. 0:55 We made it with your baby's comfort in mind. 0:57

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