P&G: Pampers Disposable Diapers, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - What's wrong. 0:00 (baby crying) - Maybe he's wet. 0:02 - You just changed him. 0:03 - I worry about him being wet and uncomfortable. 0:04 Mrs. Applebee, you're a baby nurse. 0:06 - Use Pampers instead of cloth diapers. 0:08 They keep your baby so much drier than cloth. 0:10 - How? 0:13 - With cloth, the baby stays wet 0:14 but Pampers has a stay dry lining. 0:17 It helps keep the wetness away from his skin. 0:19 - The Pampers is a lot drier. 0:22 - Pampers, keep your babies so much drier than cloth. 0:24

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