P&G: Pampers Disposable Diapers, 1970s-1980s
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Genre: Commercial
Year Published: 1970s to 1980s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Do you like your baby nurse? 0:02 - Mrs. Applebee's terrific. 0:03 - I don't know, she uses Pampers. 0:05 Isn't cloth more comfortable? 0:06 - Cloth diapers can't keep them 0:08 as dry and comfortable as Pampers. 0:09 - Pampers keep babies driers? 0:11 - Cloth stays wet. 0:13 - Uh huh. 0:14 - But Pampers stay dry lining keeps his skin drier 0:15 to keep him comfortable. 0:18 - The Pampers is drier. You really do know about babies. 0:19 - I do my best. 0:23 (laughs) 0:23 Pampers keep babies drier then cloth. 0:25 And that's what comfort is all about. 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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