P&G: Pampers Disposable Diapers, 1970s-1980s
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Genre: Commercial
Year Published: 1970s to 1980s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Did you want to buy this? 0:01 - No, we've already gotten one. 0:02 - This isn't your first baby? 0:04 - No. 0:06 - Could I ask you something? 0:07 - Sure. 0:08 - For instance, which diaper do you use? 0:09 - Nothing but Pampers. 0:11 - Isn't cloth dryer? 0:13 - Uh-uh. 0:14 Wet a cloth diaper and the Pampers, 0:15 Pampers stay dry lining stays dryer 0:18 to help keep your baby's skin 0:20 a lot drier than cloth. 0:21 - You know, I think I'm getting 0:23 the hang of this baby business. 0:24 (mothers laughing) 0:25 Narrators Ask any mother 0:26 about Pampers dryness. 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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