P&G: Pampers Disposable Diapers, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - You want to go for a swim, Ricky? 0:01 (baby cries) 0:03 - Oh, he's swimming already, in his diapers. 0:05 He doesn't stay dry for a minute. 0:06 - Here's what he needs. 0:09 - Pampers? 0:10 - Yeah, they've added a new size, extra absorbent daytimes. 0:11 They made it especially for heavy wetters like Ricky. 0:15 - Hey, they do feel thicker. 0:17 - [Woman With Ponytail] They've got extra padding 0:18 so they'll keep Ricky a lot drier. 0:20 - Hey Ricky, 0:22 now you can be the driest baby in the pool. 0:23 Announcer Pampers announces a new size, 0:26 extra absorbent daytime. 0:28

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