P&G: Pampers Disposable Diapers, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator This lucky baby never wore a diaper 0:01 in his life, instead, he wears Pampers. 0:04 Procter and Gamble's discovery 0:08 that makes diapers old-fashioned. 0:09 Brings your baby heavenly comfort as no diaper can 0:11 because Pampers are so gentle. 0:15 Made with seven layers of softness. 0:17 And look, these seven layers make Pampers so absorbent. 0:20 Watch the water go right through diapers, 0:24 even cloth diapers, not through Pampers. 0:26 So you see Pampers are more absorbent. 0:29 Result, your baby stays comfortably dry. 0:31 And Pampers waterproof backsheet means no binding, 0:35 chafing plastic pants. 0:38 Wonderful for baby and you. They're flushable. 0:40 Just follow the directions to dip, dunk and flush away. 0:44 Get Pampers with seven layers of softness. 0:49 Pampers, the discovery that makes diapers old-fashioned. 0:52 As little as a nickel a piece. 0:56

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