P&G: Pampers Disposable Diapers, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Can't we stay, Mommy? 0:01 They have a trained seal. 0:03 - But I don't have a trained baby. 0:04 Gotta wash Jeffy's diapers. 0:06 - And spoil his sister's fun? 0:08 That's wrong psychologically. 0:10 - Jeffy's got one clean diaper left. 0:12 - Oh, I never wash diapers. 0:14 Jeanie wears Pampers. 0:16 We use each one once, and then out it goes. 0:18 - Great for you, but what about Jeanie? 0:21 - Pampers keep her drier. 0:23 - Drier than diapers, how? 0:24 Male Advertiser Here's how. 0:26 When a cloth diaper gets wet, it stays wet, inside and out. 0:27 But moisture goes through Pampers stay-dry lining, 0:31 and is trapped in absorbent layers below. 0:34 Inside, next to baby, the lining stays drier, 0:37 so baby stays drier. 0:40 Outside, Pampers are waterproof. 0:41 You don't need plastic pants. 0:43 - Can't we stay? 0:45 - Well um. 0:47 - Much better psychologically. 0:48 - Okay, if we leave time to buy some of those. 0:50 Male Advertiser Pampers, in three sizes, 0:55 Newborn, Daytime, Overnight. 0:57

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