P&G: Pampers Disposable Diapers, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Hey, Mona! 0:02 - Did we make it? - Sure did! 0:04 - Well, don't let them stack the cards while I'm gone. 0:05 - Where are you off to? 0:07 - Oh, I'll be back. I just have to put Kenny's diapers to soak. 0:09 - You still washing diapers? 0:11 - Well, they don't wash themselves. 0:13 - We use Pampers. No washing, no folding. 0:14 - And no good for the baby, I'll bet. 0:17 - They're better. Pampers keep Betsy drier. 0:19 - Drier? How? 0:22 - Here's how. When a diaper gets wet, it stays wet, inside and out. 0:25 With Pampers, moisture goes through the stay dry lining 0:28 and is trapped in absorbent middle layers. 0:32 Inside next to baby, lining stays drier so baby stays drier. 0:34 Outside, Pampers' waterproof sheet replaces plastic pads, 0:39 so everyone stays drier. 0:43 - Can I steal one? 0:45 - Don't want you to think we're sore losers. Take the box. 0:46 - Great! 0:50 Say thank you, Kenny! 0:51 It's your first bridge prize! 0:53 (Kenny coos) 0:55 Narrator Pampers, for drier, happier babies. 0:57

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