P&G: Pampers Disposable Diapers, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (Baby crying) 0:00 - Okay, okay. 0:02 - What's the matter with Suzie? 0:04 - Oh, wet diapers and I used mine up. You got a spare? 0:06 - Sure. 0:10 - Cheer up little girl, helps on the way. 0:11 - Pampers to the rescue. 0:13 - Hey! This isn't a diaper. 0:15 - Pampers are better, I use them all the time. 0:17 - Suzie's such a fuss pot. Sure these are okay? 0:20 Relax baby girl. You'll probably like them. 0:24 - Tommy loves them. They keep him drier than cloth diapers. 0:28 Announcer Here's how, when a cloth diaper gets wet 0:32 it stays wet inside and out. 0:34 But moisture goes through Pampers stay dry lining 0:37 and is trapped in absorbent layers below. 0:40 Inside next to baby, the lining stays drier. 0:42 So babies stays drier. Outside, Pampers are waterproof. 0:45 You don't need plastic pants. 0:49 - Had to use them once and that's it. Hey, bullseye. 0:50 Trade you genuine brass ring for some more of those. 0:54 Announcer Pampers. For drier, happier babies. 0:57

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