P&G: Pampers Disposable Diapers, 1960s-1970s
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Genre: Commercial
Year Published: 1960s to 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Don't you miss your old typewriter? 0:02 - She's too busy washing diapers. 0:03 - Diapers? Tracy wears Pampers. 0:05 - All the time? 0:07 - Mm-hmm. - Are they as good for babies? 0:08 - Better. Keeps them drier. 0:10 Announcer That's because moisture 0:12 goes through Pampers' stay-dry lining 0:13 and is trapped below, away from baby. 0:15 Outside, Pampers are waterproof. 0:17 You don't need plastic pants. 0:19 - Terrific! Take a memo, from me to me. 0:21 - Yes, sir. 0:24 - Next time I go out- - Take these instead. 0:25 Announcer Pampers, for drier, happier babies. 0:26
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John W. Hartman Center for Sales Advertising & Marketing History
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