P&G: Pampers Disposable Diapers, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Librarian Well, Mr's Holbrook, more baby books? 0:01 Your mommy's our best customer. 0:04 [Christie fussing] 0:06 Mrs. Holbrook Oh, I think she needs changing. 0:07 - Won't you be glad when you're through washing diapers? 0:09 - Oh, I've never washed diapers. 0:12 Christie's got these. 0:13 - Pampers? 0:16 - No washing, no mess. 0:17 You just use them once. 0:19 - My daughter'll like to hear about that. 0:20 But are you... 0:23 sure they're good for the baby? 0:24 - Better than diapers, 0:25 Pampers keeps her drier. 0:27 - Drier? 0:28 How? 0:29 Announcer Here's how... 0:30 When a diaper gets wet, it stays wet: 0:31 inside and out. 0:33 With Pampers, 0:35 moisture goes through the stay-dry lining. 0:36 And is trapped in absorbent middle-layers. 0:38 Inside, next to Baby, lining stays drier. 0:41 So, Baby stays drier. 0:44 Outside, Pampers waterproof sheet replaces plastic pants. 0:45 So, everyone stays drier. 0:49 Librarian I certainly will tell my daughter. 0:51 You know, Mrs. Holbroook? 0:53 You could write a baby book of your own. 0:54 Announcer Pampers, for a drier, happier babies. 0:56

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