P&G: Pampers Disposable Diapers, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Peekaboo, 0:00 guess who! 0:02 Never wore a diaper in her life. 0:04 My lucky baby, she wears Pampers instead. 0:07 Pampers, Procter and Gamble's discovery 0:10 that makes diapers old fashioned 0:12 because Pampers are made with seven layers 0:14 of softness to bring your baby heavenly comfort 0:17 as no diaper can. 0:20 And look, the seven layers make Pampers so absorbent. 0:22 Watch the water go right through diapers 0:26 even cloth diapers, not through Pampers. 0:27 So you see Pampers are more absorbent. 0:30 Result, your baby stays comfortably dry. 0:33 And Pampers waterproof backsheet 0:36 means no binding, chafing plastic pants. 0:38 Wonderful for baby and you. 0:42 They're flushable, 0:45 just follow the directions to dip, dunk, and flush away. 0:46 Get Pampers with seven layers of softness 0:51 Pampers the discovery that makes diapers 0:54 old fashioned as little as a nickel a piece. 0:56

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