P&G: Ivory Snow, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: (baby coos) 0:01 Narrator This is a little story 0:02 about softness and safety. 0:03 - Hi baby. 0:06 (baby cries) 0:09 Mother No sweetheart. 0:10 My baby. 0:13 It's over 0:14 Narrator A baby needs cuddling when she cries, 0:16 needs the safety of your arms. 0:19 (baby cries) 0:23 (baby laughs) 0:29 She needs soft, safe diapers, too. 0:30 Diapers washed in Ivory Snow. 0:33 Nothing in these diapers to hurt her tender skin. 0:36 Ivory Snow keeps them safe. 0:40 (kisses) 0:42 - Thank you. There's the baby's bottle. 0:44 Narrator Ivory Snow, 0:49 for the safest diapers possible. 0:50 The safest. 0:54 From your baby's point of view. 0:56
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John W. Hartman Center for Sales Advertising & Marketing History
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- P&G: Bounce Fabric Softener, 1970s (1970s) · Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
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- P&G: Bounce Fabric Softener, 1970s (1970s) · Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
- P&G: Bounce Fabric Softener, 1970s (1970s) · Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
- P&G: Bounce Fabric Softener, 1970s (1970s) · Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Original permalink · Record added: 2025-04-22 23:20:30