P&G: Ivory Snow, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - See this steak knife? 0:01 I just couldn't wait to try it 0:02 before I take it home to my wife. 0:03 It has a good sharp blade of serrated stainless steel. 0:05 And it's free when you buy Tide, Joy, or Ivory Snow. 0:08 Nice looking, dishwasher safe, and free. 0:13 Get a whole set of these high quality steak knives. 0:17 Just look inside the specially marked packages 0:20 of Tide, Joy, and Ivory Snow. 0:22 Hurry, get your steak knives, they're free. 0:24
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John W. Hartman Center for Sales Advertising & Marketing History
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