P&G: Ivory Snow, 1950s

Transcription: - Happy birthday, dear Joni, happy birthday to you. 0:01 - Join the party. Actually, we're celebrating two birthdays. 0:07 Ivory Snow's been with us a year too. 0:11 Oh, they gave me a box at the hospital when I had Joni. 0:13 It's been wonderful. 0:16 So safe for diapers, nighties, little shirts, everything. 0:18 You just can't buy a safer soap. 0:22 Ivory Snow never leaves anything 0:24 in Joni's clothes to chafe at tender skin. 0:26 And look how fluffy this is. 0:28 Far softer than detergents gets things. 0:32 - Cake, all over the place. 0:35 - Well, Ivory Snow will fix that. See? 0:37 Ivory Snow's granulated, just perfect for the machine. 0:40 The only soap both ivory safe and granulated for efficiency. 0:45 Got a baby at your house? Expecting one? 0:50 Then you should use the safest possible soap, 0:52 Ivory Snow, it is wonderful for baby clothes. 0:55