P&G: Ivory Snow, 1950s

Year Published: 1950s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator For washing your dishes, 0:01 for kindness to your hands. 0:03 There's nothing like wonderful Ivory Snow, 0:05 the only soap both granulated for speedy suds, 0:09 and Ivory mild for lovely hands. 0:12 For happier dish washing, 0:15 use wonderful Ivory Snow. 0:17

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John W. Hartman Center for Sales Advertising & Marketing History

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