P&G: Ivory Snow, 1950s

Year Published: 1950s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - There's a new Ivory Snow out. 0:01 New Heavyweight Ivory Snow. 0:03 The same safe Ivory Snow for your special care laundry. 0:05 Only now, 17% more pure soap at no extra cost. 0:09 Ask for new Heavyweight Ivory Snow. 0:14 Penny for penny, your best pure soap buy. 0:17

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