P&G: Dawn Dishwashing Liquid, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - How about a toast 0:01 to the most beautiful cook in the world. 0:02 - And here's to her delicious fresh ham. 0:03 - Oh, Uncle Charlie. 0:05 You're the freshest ham I know. 0:07 (laughing) 0:09 - I'm always happy to cook 0:11 what Uncle Charlie likes, 0:13 but I'm not happy with the greasy dishes. 0:14 And you always get stuck 0:16 with a greasy roasting pan. 0:18 Even with a non-stick pan, 0:19 you still have grease. 0:21 That's why I'll never forget 0:22 the day I found Dawn. 0:23 If you haven't tried it, you should. 0:25 Dawn dish washing liquid takes grease out of your way. 0:27 Man Dawn does more than just cut grease. 0:30 Look, even with half a couple of grease 0:32 added to dishwater, 0:34 Dawn breaks up the grease, 0:35 actually surrounds it. 0:36 Dawn takes grease out of your way 0:38 to help keep it from settling back 0:39 on your dishes. 0:41 - Dawn helps keep grease away 0:42 from my hands, my glasses, 0:43 even away from my roasting pan. 0:45 - I don't see Aunt Edith here. 0:47 Oh, there she is. 0:48 Sue, that was tops. 0:50 How are you on Southern fried chicken? 0:51 - Charlie. 0:53 - You name it Uncle Charlie. 0:54 Man Dawn takes grease out of your way. 0:57

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