P&G: Dawn Dishwashing Liquid, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - You're not the only one that loves mom's sausages. 0:01 Save some for me. 0:04 - Well, I have to eat to grow Dad. 0:05 - Your father knows all about eating and growing, Billy. 0:07 My special Saturday breakfast, sausages and eggs, 0:10 they love it. 0:14 I hate it, not my food, but the grease. 0:14 It seems to get on everything. 0:18 Even your hands feel greasy when the dish water gets greasy. 0:20 But, look what I found. Dawn. 0:23 New Dawn, a new dish washing liquid 0:25 that really works on grease. 0:27 New Dawn gets to grease, so grease won't get to you. 0:29 Look, Dawn's in my dish water. 0:32 I'll do something you'd never do, I'll add half a cup 0:34 of strained pork grease. 0:37 See how Dawn gets hold of grease, clears up the water. 0:40 It's amazing how Dawn helps get grease out of your way. 0:44 That's right, my hands don't feel greasy. 0:47 Dawn helps keep grease away from everything. 0:49 From frying pans to glasses. 0:52 (glasses clinking) 0:54 Get new Dawn dish washing liquid. 0:55 New Dawn gets to grease, so grease won't get to you. 0:57

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