P&G: Crest Toothpaste, 1976

Year Published: 1976

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - It's nice to see somebody else passing out toys. 0:02 That's what Crest is doing for kids with Fisher-Price toys. 0:06 Free by mail when you buy four, seven ounce Crests. 0:09 This frisky frog, or pocket camera, or chatter phone. 0:12 Hi, Rudolph! 0:16 A free toy sent to anyone you choose with a gift card. 0:17 Thanks Crest! 0:22 Announcer See the Crest display 0:25 at your participating store 0:27 for details and required certificate. 0:28

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John W. Hartman Center for Sales Advertising & Marketing History

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