P&G: Crest Toothpaste, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - I'll unpack later Jill, this pool is groovy. 0:03 - Organize first, then play baby. 0:06 And about this toothpaste Ellie, honestly. 0:09 - Hey, that's my Crest. 0:14 - You can do without it. 0:16 - Look, I came here for a good time, not a lot of cavities. 0:17 - Relax, look at this. 0:21 - Jill, has your mind gone bye bye? That is Crest. 0:24 - But with something new, mint flavor. 0:28 Groovy. 0:31 Narrator New mint flavor Crest joins regular Crest. 0:34 Both with fluoride, the most effective cavity fighter 0:37 ever put in a toothpaste. 0:39 Both are accepted by the Council on Dental Therapeutics 0:41 of the American Dental Association. 0:43 And don't forget the of five leading toothpastes 0:45 only crest has stannous fluoride. 0:48 - Well, I'm sticking with my regular Crest 0:50 if I ever get back. 0:52 - Somebody lose this? 0:54
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John W. Hartman Center for Sales Advertising & Marketing History
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