P&G: Crest Toothpaste, 1970s

Genre: Commercial

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Daddy, Dad! 0:01 I'm not going back to the dentist. 0:03 - What? 0:04 - Not for 6 months. 0:05 I had only one cavity! 0:06 - Crest really worked. 0:08 - Crest gave her a good checkup? 0:09 - When we switched to Crest, she got that fluoride. 0:10 - So? 0:12 - That's the best cavity fighter there is. 0:13 - Crest has proof it works. 0:15 - Listen, her good checkup is all the proof I need 0:16 to switch my family to Crest. 0:19 Narrator Crest can't promise everyone just one cavity, 0:22 but with Crest, maybe your kids will say 0:24 - I don't have to go back. 0:27


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