P&G: Crest Toothpaste, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - 20 cents off? I can't pass that up, Mr. Goodwin. 0:03 - Penny wise, pound foolish, Sarah. 0:06 Sarah Huh? 0:08 - That toothpaste can't fight cavities like Crest. 0:08 - Aren't all toothpastes alike? 0:11 - No siree. 0:12 - What's Crest got that this doesn't? 0:14 - Fluoride. 0:16 You can't buy a better cavity fighter than Crest. 0:17 Not at any price. 0:19 - Well, if it'll help her checkup. 0:20 - You can bank on it. 0:22 Announcer Crest is accepted 0:25 by the American Dental Association. 0:26 - You can't beat Crest for fighting cavities. 0:28
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John W. Hartman Center for Sales Advertising & Marketing History
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