P&G: Crest Toothpaste, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - That's me and my sister Debbie 0:02 when we were in a Crest test 10 years ago. 0:04 We use Crest today and we have good teeth because of it. 0:06 - My good checkups prove to me Crest works. 0:10 They convince me to use Crest. 0:13 Announcer Wanda and Debbie helped prove 0:15 how well Crest Fluoride fights cavities. 0:16 And in test after test, 0:19 in more ways than any other toothpaste, 0:20 we're still proving it. 0:22 Crest, 25 years of proof behind it, 0:23 a future of good checkups with it. 0:26 - Crest has never let us down. 0:28
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John W. Hartman Center for Sales Advertising & Marketing History
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