P&G: Crest Toothpaste, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: (bell ringing) 0:01 - That's it Mr Goodwin. - Fine. 0:03 - Hi Mrs. Pine. - Hi Jill, one of my best students. 0:04 - Oh? 0:07 - We need toothpaste. - Mommy, I want Crest. 0:09 - Why Crest? - At school, I teach all my students about dental health. 0:11 That's how she learned about fighting cavities. 0:14 - Looks like she learned her lesson well. 0:16 Fighting cavities is what Crest fluoride is all about. 0:19 - We'll take Crest. 0:22 Announcer Crest is accepted 0:24 by the American Dental Association. 0:25 - You can't beat Crest for fighting cavities. 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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