P&G: Crest Toothpaste, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Dad! 0:03 Dad, I only had one cavity! 0:04 - Sam, what happened? Great! 0:06 - Big deal. Let's get rolling. 0:07 - Oh, hush up. 0:09 Why only one? 0:10 - Sam? 0:11 - We switched to Crest. - Who cares? 0:14 - Look, we brushed with a lot of toothpaste. 0:15 But Crest, it's got stannous fluoride. 0:18 - Well, don't they all? 0:20 - Yeah. 0:21 - Crest's the only one of the top five that does. 0:22 - That's wonderful. 0:25 - Yeah. 0:26 Presenter Brush with Crest to fight cavities. 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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