P&G: Crest Toothpaste, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Don, this is ridiculous- 0:01 - Daddy, daddy. 0:03 I only got one. 0:04 - One? 0:06 - Cavity. 0:07 (all laughing) 0:08 - How many cavities do your kids get? 0:09 - Oh yeah. 0:12 How'd you do it? 0:13 - Well- 0:14 - Maybe it's our Crest? 0:15 - Sure, she brushes with Crest. 0:17 - Ah come on Chief. 0:19 - Look, we tried a lot of toothpastes, 0:21 but Crest has fluoride, the others we tried didn't. 0:22 Announcer Crest with Fluoristan, to fight cavities. 0:26
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John W. Hartman Center for Sales Advertising & Marketing History
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